Our popular “Meet the Speaker” series, featuring interviews with speakers at the 22nd Annual NASPP Conference, is a great way to get to know our many distinguished speakers and find out a little more about their sessions in advance of the Conference.

For today’s “Meet the Speaker” interview, we feature an interview with Ellie Kehmeier of Steele Consulting, who will lead the session “What You Don’t Know About Tax Accounting CAN Hurt You.”  Here is what Ellie had to say:

NASPP:  What is a common misperception about your topic?

Ellie: A very common misperception is that tax accounting for equity compensation is only relevant to members of the tax department.  However, this issue is just one of many that the tax department deals with, and most tax professionals don’t specialize in equity compensation.  A stock plan administrator that understands these concepts can help make sure numbers are correct, errors in the financial statements are avoided, and can streamline the process by making sure the right reports are run the first time around.

NASPP:  What common mistake do companies make and how can they avoid it?

Ellie: One common mistake that I see relates to the requirement that companies reclassify excess tax benefits (“windfalls”) from operating to financing cash flow on the statement of cash flows.  I can look at a company’s financial statements and spot potential problems in two minutes.  This reporting requirement is often handled by the SEC reporting group instead of tax, with data from stock plan administration.  If the stock plan administration professional knows what is needed here, this is a really easy mistake to avoid.  A number of other common mistakes are made because people don’t understand this area very well or don’t understand when they need some specialized help.  Our panel’s goal is to demystify the issues, and help the tax and stock plan admin people learn ways to help each other get it right with the least amount of pain possible!

NASPP:  What is the silver lining to your topic?

Ellie: A silver lining to the complexities of tax accounting for equity comp?  Does having this be my main source of revenue for the last ten years count?  Okay, a silver lining to this topic is that if people follow our suggestions, then tax and stock plan admin will develop a deeper appreciation and (we hope) fondness for each other.  And the stock plan admin professionals will minimize the time they spend running reports out of their equity-tracking software, because they’ll better understand what they need, and what questions they need to ask of their tax counterparts, to get it right the first time and keep the tax folks out of trouble!

NASPP:  Tell us three things people don’t know about you.

Ellie: Gosh, I’m such an open book.  Okay, let me try:

1. I was supposed to be a forest ranger when I grew up.
2. Related to number 1, I love camping.  When our youngest goes off to college in the fall, we’re going off camping with our new air mattress and sleeping bags.  Looking forward to waking up to birds chirping and my husband’s mean camp “mcmuffins.”
3. I’m a chocoholic, especially good dark chocolate with nuts. I’m currently addicted to home-made banana splits with vanilla ice-cream, peanuts and chocolate sauce (and it doesn’t even have to the good stuff).

Don’t miss Ellie’s session “What You Don’t Know About Tax Accounting CAN Hurt You” at the NASPP Conference!

About the NASPP Conference
The 22^nd Annual NASPP Conference will be held from September 29-October 2 in Las Vegas. This year’s program features 60+ sessions on today’s most timely topics in stock compensation; check out the full agenda and register today!

Our popular “Meet the Speaker” series, featuring interviews with speakers at the 22nd Annual NASPP Conference, is a great way to get to know our many distinguished speakers and find out a little more about their sessions in advance of the Conference.

For today’s “Meet the Speaker” interview, we feature an interview with Maria DeAndrea of UBS Financial Services, who will lead the session “Don’t Gamble With Retirement Eligibility:  Advice to Boost Your Odds of Compliance.”  Here is what Maria had to say:

NASPP:  What is the most critical thing NASPP Conference attendees need to know about your topic?

Maria: Retirement eligibility isn’t something that is optional!

NASPP:  What common mistake do companies make and how can they avoid it?

Maria: Some common mistakes may be not having a retirement eligibility process at all or not including all the populations that need to be considered.

NASPP:  What is the silver lining to your topic?

Maria: The silver lining is that once the process is in place it usually isn’t hard to maintain going forward.

NASPP:  If you had a store on Etsy, what would you sell in it?

Maria: I love to bake so I would probably sell cookies and baked goods.

Don’t miss Maria’s session “Don’t Gamble With Retirement Eligibility:  Advice to Boost Your Odds of Compliance” at the NASPP Conference!

About the NASPP Conference
The 22^nd Annual NASPP Conference will be held from September 29-October 2 in Las Vegas. This year’s program features 60+ sessions on today’s most timely topics in stock compensation; check out the full agenda and register today!

Our popular “Meet the Speaker” series, featuring interviews with speakers at the 22nd Annual NASPP Conference, is a great way to get to know our many distinguished speakers and find out a little more about their sessions in advance of the Conference.

For today’s “Meet the Speaker” interview, we feature an interview with Neta Pyasi of Solium, who will lead the session “Embrace the Future! How Technology Can Improve the Participant Experience.”  Here is what Neta had to say:

NASPP:  Why is your topic particularly timely right now?

Neta: Almost everyone has a laptop and a smartphone, and many have a tablet as well. As we interact with our devices we experience subtle shifts in our expectations and behaviors. It is no longer convenient to pick up the phone and get an answer to your question, or scan and return a form to enroll in a new opportunity.  We expect easier methods of interaction, and our employees are no different. Attending our session on technology and the participant experience will give you some great ideas on how you can ensure you are using technology to its fullest, so that the value of your plans do not fall behind.

NASPP:  What actions should companies be taking now?

Neta: Register for the NASPP Conference and attend this session! Also, companies should review their current technology use in plan automation and education practices and implement improvement plans where needed.

NASPP:  What is the most innovative solution/response you’ve seen to your topic?

Neta: Advanced technology solutions to expensive and risk-laden problems in our industry, like tax mobility.

NASPP:  If you had a store on Etsy, what would you sell in it?

Neta: I would sell advice. Look out for my weekly specials.

Don’t miss Neta’s session, “Embrace the Future! How Technology Can Improve the Participant Experience,” at the NASPP Conference!

About the NASPP Conference
The 22^nd Annual NASPP Conference will be held from September 29-October 2 in Las Vegas. This year’s program features 60+ sessions on today’s most timely topics in stock compensation; check out the full agenda and register today!